Personi is an AI GTM Intelligence Engine for modern marketing teams
Turn personas, company context, and briefs into coherent messaging and complete campaign assets.
Generate buyer personas
AI-assisted personas built from real customer context and continuously refined for campaign use.
Capture company context
Centralise positioning, proof points, and differentiation so messaging stays consistent across teams and campaigns.
Create a campaign brief
Structured strategy in one place, aligning audience, message, channels, and objectives.
Produce campaign assets
Persona-aligned messaging and assets generated as a coherent set, ready to review, edit, and deploy.
What Personi does
The problem
Modern B2B marketing teams are under pressure to deliver more personalised content, across more channels, for more buyer personas — with smaller teams and less time. Personas are often outdated or ignored, briefs are incomplete, and messaging drifts between teams and campaigns. The result is generic content, slow launches, and hours wasted rewriting the same material for each audience.
What Personi actually is
Personi closes the gap between strategy and execution. It is an AI GTM Intelligence Engine that transforms buyer personas, company context, and campaign briefs into aligned messaging and complete, persona-accurate campaign assets — optimised for modern discovery across SEO, AEO, and generative search. Personi can generate and refine buyer personas using AI — but its real value comes from how those personas power messaging, campaigns, and search-optimised outputs.
Why it’s different
Unlike generic AI writing tools or static persona templates, Personi automates the middle of the GTM stack — the structured work PMMs and marketing teams spend most of their time on: messaging frameworks, positioning, persona-to-use-case mapping, and campaign architecture. It acts as the intelligence layer that feeds execution tools, rather than replacing them.
What makes Personi different
Built for real GTM work — not one-off outputs
- Built around personas and GTM strategy, not prompts
- AI-generated personas designed for real GTM use, not static templates
- Messaging engine reused across assets
- Designed for real campaign workflows
- Outputs designed to be reviewed, edited, and reused
Personi is currently in early access.
We’re working closely with a small number of marketing teams to refine workflows, validate use cases, and shape the roadmap.